PROJECT
The Devonshire Residences
LOCATION
Shaughnessy
PROJECT SIZE
6 units
PROJECT DATE
Spring 2023
Crafting Excellence for The Devonshire Residences with Ascente Projects
Project Scope
Meta Ads • Brand Identity • Website Design • 3D Rendering • Email Marketing • Print Collateral
Nestled in the prestigious Shaughnessy neighborhood, The Devonshire Residences redefine luxury living. In partnership with Mizan Developments, our goal was to drive qualified leads and develop quality marketing collateral to convey the message of The Devonshire Residences.
With six boutique 3-bedroom homes, it epitomizes urban elegance and natural charm. Interiors by Untitled Design Agency, this project boasts radiant in-floor heating, ample light, and exquisite oak flooring. State-of-the-art kitchens, adorned with premium marble and high-end appliances, inspire culinary excellence. Tailored floorplans and sustainable materials ensure each residence is a testament to pride.
Strategy & Approach
Our approach at The Devonshire Residences was anchored in precision and innovation, yielding exceptional results.
By blending captivating visuals with strategic advertising across platforms like Meta Business Suite and Mailchimp, we drove engagement and attracted over 600 qualified leads.
Employing carousel ads featuring our 3D renderings and project highlights, we showcased the project's allure while targeting buyers seeking upscale living. With a cost per lead of under $12, our meticulous lead generation system ensured a seamless flow from ad engagement to showings registration, culminating in a highly successful launch with robust turnout.
327,000+
Impressions
600+
Leads
79,168+
Prospects Reached
$11-$12
Average Cost Per Lead
Process & Deliverables
Through strategic planning, targeted advertising campaigns, and captivating marketing collateral, we attracted over 600 qualified leads at a cost per lead of under $12.
Deliverables included a distinctive brand identity, captivating website design, immersive 3D renderings, and impactful print collateral. Each element showcased the unique features and luxurious lifestyle of The Devonshire Residences.
Our priority was ensuring visually compelling materials effectively communicated the project's value proposition and lead generation strategies were optimized to bring prospects through the door. This approach led to a successful launch with strong turnouts at showings, positioning The Devonshire Residences as a premier destination for luxury living in Shaughnessy.
